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THE MEDIA SEP 2018 e-book

“It is always nice to receive recognition from peers and colleagues.” So whenever I look at that trophy, I am reminded that I need to remain good enough to win that trophy every single year. Otherwise I will be left in the past. I need to keep learning, keep working hard, keep innovating, and keep having fun,” he stresses. Recognition from peers and coleagues Like Botha, Wayne Bishop’s win in 2014 didn’t change his career (he was and still is the managing director of PHD Johannesburg), but he emphasises that “it is always nice to receive recognition from peers and colleagues”. But unlike Botha, Bishop’s trophy is located in the company’s reception area. “The award is more PHD’s award than mine. The company has given me so much personal growth and success that it would feel wrong not to share it with all the incredible people I work with.” The following year saw a repeat win for PHD as managing partner Ilan Lazarus was named the Agency Rising Star. Similarly to Bishop, his win didn’t alter his career path, but he believes it was a massive win for the agency. “For PHD, my award – as with all our MOST Awards – has been helpful in maintaining our reputation and positioning within the industry. With my award, I was surprised with the number of messages and acknowledgements I received from people outside our industry, clearly indicating the extent of the PR supporting The Media | wagthedog.co.za the MOST Awards,” he explains. His trophy is part of the same flock of sheep as Bishops that graze around the reception desk. A crowded reception area No other person can claim as much success with the Rising Star Award as Jacques du Preez, chief executive officer of the MEDIA CAREER Wayne Bishop P 36


THE MEDIA SEP 2018 e-book
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