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THE MADIA JUNE 2018

Comercial stations Contact Information Programme Manager: Siyanda Fikelephi fikelephisp@sabc.co.za Marketing Manager: Faith Ngandi ngandifb@sabc.co.za Commercial Brand Manager: Phelisa Silekwa • silekwap@sabc.co.za (011) 714-6032 Station phone: (041) 391-1911 Station information Core audience: 25-49 year olds, LSM 5-8 Typical listener: Xhosa-speaking and understanding people in all nine provinces who are cultured, yet ambitious, empowered, aspirational and economically driven Total past 7 days listenership (BRC RAM, Jan – Dec 2017): 5.506 million Broadcast language: IsiXhosa Material requirements: MP3 and WAV files Digital and social media reach: • Website: www.umhlobowenenefm.co.za • Facebook: Umhlobo Wenene fm, 339 000 followers • Twitter: @UWFM88_106FM, 122 000+ followers • Instagram: 13 400 Contact Information Programme Manager (Acting): Lesego Seswai • lsg@motswedingfm.co.za (018) 389-7155 Marketing Manager (Acting): Sibusiso Gumbi • gumbisp01@sabc.co.za (018) 389-7520 Station phone: (018) 389-7174 Advertising enquiries: Senate Moshoeshoe (011) 714-7139 • moshoeshoes@sabc.co.za Station information Core audience: 25-49 years old, LSM 5-10 Typical listener: Setswana speaking, aspirational, lifestyle-driven and seeking all the best that life has to offer. Also ambitious, self-reliant, highly opinionated, always willing to engage in debates and discussions, passionate and dedicated to helping others achieve their dreams Broadcasting area: Mainly North West (52%) and Gauteng (34%) followed by Northern Cape, Free State, Limpopo and Mpumalanga with a spill over into Botswana Total past 7 days listenership (BRC RAM, Jan – Dec 2017): 2 450 000 Broadcast language: Setswana Format: Public Broadcasting Services. Full spectrum radio station – news and current affairs, sport, drama, music, education, religion and kiddies programmes Material requirements: MP3 and WAV files Digital and social media reach: Website: www.motswedingfm.co.za Contact Information Programme Manager: Mmankwe Sebola • sebolamf@sabc.co.za Marketing Manager: Moriti Rasefate rasefatem@sabc.co.za • (015) 290-0085 Station phone: (015) 290-0264/5 Advertising enquiries: Mojela Mohlomi (011) 714-7241 • mohlomimw@sabc.co.za Station information Core audience: 25-49 years old, LSM 5-8, northern Sotho-speaking South Africans Typical listener: A contemporary northern Sotho-speaking listener who is aspirational about success, holds political opinions and acknowledges the station as a place where they can be valued and heard Broadcasting area: Limpopo, Gauteng, Mpumalanga and North West Total past 7 days listenership (BRC RAM, Jan – Dec 2016): 2 789 million Broadcast language: Northern Sotho (Sepedi) Format: Music 70%, talk 30% Material requirements: MP3 and WAV files Digital and social media reach: • Website: www.thobelafm.co.za • Facebook: 186 000 followers • Twitter: 15 658 followers • Instagram: 10 700 • Online listeners: 207 000 (Audio Streaming Mar 2018) P 34 The Media | wagthedog.co.za


THE MADIA JUNE 2018
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