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THE MADIA JUNE 2018

Contact Information General Manager: Nick Efstathiou • nick@ofm.co.za Sales Manager: Rene Koen • rene@ofm.co.za Station phone: (051) 505-0900 Advertising enquiries: Jenny Ghoos • jenny@unitedstations.co.za Station information Core audience: 25-49 years old, LSM 7-10 Typical listener: 30-something, typically female, lifestyleoriented, enjoys family time, loyal and aspirational Broadcasting area: Free State, Northern Cape, North West and southern Gauteng Total past 7 days listenership (BRC RAM, Jan – Dec 2017): 271 000 Advertising policy: 11 minutes per hour Broadcast language: English and Afrikaans Format: Adult contemporary hits from the ’80s, ’90s, ’00s and now Most popular show: The Big Breakfast with Martin van der Merwe Cost of flighting a 30-second advert during this show: R5 070 Material requirements: MP3 or WAV files Digital and social media reach: • Website: www.ofm.co.za • Facebook: 102 000 likes Why OFM? The Sound of Your Life is the number one entertainment provider in Central South Africa. Offering an unrivalled listening experience with a mix of music, news and entertainment, OFM serves the influential SEM 7 – 10 market. Focusing on lifestyle across the Free State, southern Gauteng, Northern Cape and North West, OFM is a brand that is synonymous with the people of Central South Africa. From the radio in the kitchen, to the car and the one at the office, OFM speaks to people during the various stages of their day, supplying information and influencing decision makers with a unique listening experience. The OFM audience is incredibly loyal, interactive and passionate about “The Sound of Your Life” and OFM enjoys one of the highest instances of time spent listening to the radio in South Africa. With a unique connection to the audience OFM is not only a radio station but a well-trusted friend. OFM, the sound of your life! www.ofm.co.za Meet the • Twitter: 48 200 followers The Media | wagthedog.co.za P 31


THE MADIA JUNE 2018
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