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THE MADIA JUNE 2018

Comercial stations Contact Information Station Manager: Magdaleen Krüger magdaleen@rsg.co.za Marketing Manager: Louise Jooste joostel@sabc.co.za • (011) 714-4979 Station phone: (011) 714-2702 Advertising enquiries: Camillus Fourie fouriecr@sabc.co.za • (011) 714-3325 Station information Core audience: 35-49 years old, LSM 7-10 Typical listener: Afrikaans-speaking, upmarket individuals regardless of race. Forward-thinking people with a sense of belonging to the new South Africa. Although rooted in their culture, they are not staid Broadcasting area: Nationally Total past 7 day listenership (BRC RAM, Jan – Dec 2016): 1 386 000 Broadcast language: Afrikaans Format: Combination of talk and music Material requirements: 30 second MP3 format Digital and social media reach: Website: www.rsg.co.za Contact Information Station phone: (011) 714-4442 Advertising enquiries: Camillus Fourie fouriecr@sabc.co.za • (011) 714-3325 Station information Core audience: LSM 7-10 Typical listener: English-speaking, high profile CEOs, MDs and listeners who want to be informed and are aware of what is happening in South Africa. Ambitious, assertive, professional and continually striving for excellence, they are focused, responsible and enrich the lives of South Africans Broadcasting area: Nationally Total past 7 days listenership (BRC RAM, Jan – Dec 2017): 230 000 Broadcast language: English Format: Talk Material requirements: MP3 and WAV files Digital and social media reach: • Website: www.safm.co.za • Twitter: 125 000 • Facebook: 26 913 * Contact Information Programme Manager: Doug Anderson doug@radio2000.co.za Station phone: (011) 714-4085 Advertising enquiries: Camillus Fourie fouriecr@sabc.co.za Station information Core audience: Primary: 35-55 years old, LSM 7-10, secondary: 25-34 years old, LSM 5-6, male and female, all races. Typical listener: The Radio 2000 listener has a tertiary degree, loves to be kept informed on breaking news and issues of national importance and wants to engage in adult debates. They enjoy adult contemporary music and appreciate hits from the ’70s, ’80s and ’90s that fills them with nostalgia, taking them back to those important moments of their lives. South Africa is a sports-crazy nation and listeners also tune in for live broadcasts of the most popular spectator sports of soccer, rugby and cricket Broadcasting area: The only national adult contemporary radio station with a massive footprint Total past 7 days listenership (BRC RAM, Jan – Dec 2016): 425 000 Advertising policy: 30-second ad, depending on the number of spots per hour Broadcast language: English Format: DJ links, news, weather updates, traffic, music and ads Material requirements: 30-second MP3 Digital and social media reach: Website: www.radio2000.co.za * Disclaimer: The information in this listing may be out of date, as the station did not send updated information. The information is a duplicate of the listing contained in last year’s Radio Annual. P 28 The Media | wagthedog.co.za


THE MADIA JUNE 2018
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