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THE MADIA JUNE 2018

Contact Information Programme Manager: Peter de Nobrega peter.denobrega@classicfm.co.za Station phone: (011) 403-1027 Advertising enquiries: United Stations melina@unitedstations.co.za Station information Core audience: High net worth (HNW) individuals, corporate decision-makers, owners of small-to-medium enterprises (SMEs) and professional practices Typical listener: Classic FM has an affluent, well-educated listenership, with 78% of all Gauteng listeners predominantly in LSM 8-10 Broadcasting area: Classic FM is a Greater Johannesburg metropolitan radio station Total past 7 days listenership (RAMS, Dec 2016): 71 000 Advertising policy: Four advertising breaks per hour, with two adverts per break Broadcast language: English Format: Classic FM broadcasts classical and crossover classical music that appeals to the South African audience Most popular shows: Classic Breakfast for music and Classic Business with Michael Avery for business programming Cost of flighting a 30-second advert during these shows: R3 000 Material requirements: MP3 Digital and social media reach: Website: www.classicfm.co.za Classic 1027 weekday presenters (from left to right) – Kutlwano Masote, Michael Avery, Carolyn Steyn, Deano Maduramuthu and Peter Terry The Media | wagthedog.co.za


THE MADIA JUNE 2018
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